Solar energy technology is accelerating faster than the industry infrastructure can keep up. Panels created just ten years ago will be almost obsolete five years from now, even though they were made to last up to thirty years in total. SOLARCYCLE is working to change that.
They needed a brand that communicated their business: tech-driven and innovative, yet extremely affordable. Their imagery had to be clean and crisp, their colors inspired by the sunsets that give solar panels their power.
They are a tech-driven recycling platform designed to maximize solar sustainability. Because of SOLARCYCLE, solar asset owners are able to pass off their out-of-date technology to be recycled and reused, diverting hundreds of thousands of pounds of trashed panels from entering landfills every year.